ZARAKOL CONSULTANCY LTD.
ZCL has been working in the communication field since 1992. We have succesfully held huge organized events as listed on the attached reference list. We have also given Public Relations services to some of Turkey's biggest and respected institutions.
Zarakol with its experienced staff, has grown into one of the leading consultancy companies in the PR sector.
SERVICES OFFERED:
Customer Relations,
- Briefing
- Analysis and evaluations
- Determing the targets of communication
- Developing communication strategies
- Working to the determined schedule
- To make the company executives confident & knowledgable when handling the media
- Evaluating the news in the media
- Lobbying
- a)Developing strategies for the relationships in Ankara(Parliament)
- b)To help for the development and the appropriation between parties.
- Periodic reports
Press Relations,
- Obtaining a permanent and honest relationship between the media and the customer
- Relaying the knowledge of the customers on time, and to the appropriate fields
- Following the daily media
- Planning and organizing special interviews
- Special and detailed press research
Relations with third Parties,
- Full knowledge of appropriate professional services
- Investigating the service and prices in line with present market conditions
- Quality control
- Checking punctual time planning
- Taking full responsibilty for the organization of events
Relations with the government and bureaucracy
- Following the Parliament's work systematically
- Reporting the aspects of bureaucracy and the parliament which interest the customer
- Developing strategies
- Organizing the proper appointments to the right people at the appropriate time
- Preparing the necessary substructure to strengthen relationships
- Defending the client's rights
- Following the results and reporting the data
Written and visual publicity materials
- Brochures, booklets, periodic bulletins, hand-outs, pamphlets, news letters
- Films for marketing/sale departments or special activities
- Representations
- Sponsoring/prestige projects
- Web pages
- Video bulletins
- Help for the use and delivery of materials done by the advertisement companies
- Production and delivery of promotion materials
Organizations
- Congress
- Symposiums
- Conferences
- Fairs
- Celebrations, opening ceremonies
- Special days/weeks
- In house educational service
REFERENCES:
Organizations
Opening Ceremony of Hisas Yarn Factory 1985
The Exhibition of Contemporary Russian Artists (Istanbul and Ankara) 1987-88
The Foundation Ceremony of the Halkali Housing Project 1988
Foundation and opening ceremonies of Marko Polo Holiday Village in Kemer-Antalya 1988-89
Annual Quality Congress and Award Ceremonies (since 1993)
Several housing projects opening ceremonies in Russia
Alternative Opportunities in Tourism in Turkey 1996 & 1997.
A workshop which was held by the Turkish Tourism Investors
Association
Anadolu Quality Days (Monthly seminars all around Turkey)
Tourism Forum'98, a symposium on tourism subjects
Golden Key tourism awards ceremony which is held by the Turkish Hotels Association
TV Programs
Several talkshows, serials and comedy films on tv.
Current Publishing Activities
TUSIAD's periodic magazines;GÖRÜS and PRIVATE VIEW- Executive editor and publisher
SCRA(Shopping Centers and Retailers Association) periodic magazine ARASTA- Executive editor
ZARAKOL Consultancy Ltd. RUNNING ACCOUNTS
- Görüs Magazine
- Private View Magazine
- Parliament Relations Commission
- Quality and Technology Commission
banks in Turkey
Mrs.Necla Zarakol, founder of Zarakol Consulting Ltd is an ex-journalist tv producer and PR executive. After 22 years gaining the necessary expertise, she established her own company.
Mr.Cihan Zarakol, partner of the company, is an experienced film and video director with 20 years knowledge in the business.
The company also has at its means, the combined knowledge of six account executives with 25 years experience between them. Our two media relations executives are highly motivated with 10 years experience in the media sector.
Adding the general staff working at headquarters, Zarakol PR combines the expertise, experience and motivation to give the highest quality of PR consultancy in Turkey.